---
title: Meet Mersel AI | Mersel AI
site: Mersel AI
site_url: https://mersel.ai
description: Mersel AI provides fully managed Generative Engine Optimization (GEO) to help B2B brands get discovered and recommended by AI platforms like ChatGPT, Gemini, and Perplexity.
page_type: about
url: https://mersel.ai/about
canonical_url: https://mersel.ai/about
language: en
author: Mersel AI
breadcrumb: Home > About
date_modified: 2024-05-22
---

> Mersel AI provides end-to-end, "done-for-you" Generative Engine Optimization (GEO) to ensure B2B brands are recommended by the over 100 million people searching with AI every day. Founded by Joseph Wu—a former product engineer at Meta and BMW with an M.Des from Harvard—the platform targets visibility across ChatGPT, Gemini, and Perplexity to drive qualified inbound leads. Supported by NVIDIA Inception, Cloudflare for Startups, and Google Cloud for Startups, Mersel AI delivers measurable results within 60-90 days without requiring any code changes.

# Meet Mersel AI

**Mersel AI generates inbound leads for B2B businesses by optimizing for the 100 million daily AI users across search engines and Google.** We establish a dedicated content feed on your website to build brand visibility across ChatGPT, Gemini, and Perplexity. Our done-for-you, end-to-end execution delivers qualified buyers to your inbox every day.

### Our mission
**Our mission is to ensure B2B businesses remain competitive as AI reshapes how buyers discover and choose brands.** We turn AI search and Google into a reliable, compounding source of inbound pipeline. By providing agent-optimized infrastructure, we prevent companies from being left behind in the transition to generative search.

### Platform Capabilities
*   **[GEO content agent](/platform/content-agent):** We write the content so AI recommends you.
*   **[AI visibility analytics](/platform/visibility-analytics):** See which AI platforms visit your site and mention your brand.
*   **[Agent-optimized pages](/platform/ai-optimized-pages):** Show AI a version of your site built to get recommended. View our [/pricing](/pricing).

### AI Visibility Analytics (Last 7 Days)
Mersel AI tracked 1,326 total AI visits over the last seven days, providing granular data on how generative engines interact with your brand.

| AI Platform | Visits | Growth |
| :--- | :--- | :--- |
| ChatGPT | 847 | +12% |
| Gemini | 234 | +8% |
| Perplexity | 156 | +23% |
| Claude | 89 | +5% |

### Content Pipeline & Performance
The GEO content agent manages a continuous pipeline of articles designed for high visibility scores and engine extraction.

*   **What is GEO?**: 82 (Score)
*   **AI search vs traditional SEO**: 74 (Score)
*   **How ChatGPT picks sources**: Draft
*   **Brand visibility in Perplexity**: Queued

### Real-Time Agent Tracking
Our system monitors active bot interactions to ensure your site remains optimized for AI discovery. Today, the platform recorded 3 AI visits from the following sources using Chrome 122Original:
*   GPTBotOptimized
*   ClaudeBotOptimized
*   PerplexityBotOptimized

[EN](/zh-TW/about) | [Login](https://app.mersel.ai) | [Book an Audit Call](#)

## Joseph Wu: Founder and Product Engineer

Joseph Wu is building Mersel AI to help B2B businesses win inbound leads from AI search and Google. He previously served as a product engineer at Meta, BMW, and Resolve AI, where he led product launches at both consumer and enterprise scale.

**Professional Credentials:**
* **Meta:** Former Product Engineer.
* **BMW:** Former Product Engineer.
* **Resolve AI:** Former Product Engineer.
* **Harvard University:** M.Des in Human-Computer Interaction (HCI).
* **Experience:** Led product launches at consumer and enterprise scale.

![Joseph Wu signature](/_next/image?url=%2Fimages%2Fsignature.webp&w=640&q=75)[LinkedIn](https://www.linkedin.com/in/josephwuu/)

!Built with experience from

!Supported by startup programs from

Over 100 million people search with AI every day. Brands that are not recommended by these generative engines get left behind in the digital landscape. Mersel AI ensures your brand is not one of them by helping B2B businesses secure inbound leads from AI search and Google.

![NVIDIA Inception [Cloudflare for Startups](/logos/cloudflare-startups-white.webp)](https://www.cloudflare.com/forstartups/)[![Google Cloud for Startups](/logos/CloudforStartups-3.webp)](https://cloud.google.com/startup)

### Learn About Generative Engine Optimization
* [What is GEO?](/

## Frequently Asked Questions

### What AI platforms does Mersel AI optimize for?
**Mersel AI optimizes brand visibility across ChatGPT, Gemini, and Perplexity.** The platform focuses on these major AI search engines to ensure B2B businesses are cited and recommended as preferred answers to user queries.

### Who is the founder of Mersel AI?
**Mersel AI was founded by Joseph Wu, a former product engineer at Meta, BMW, and Resolve AI.** Wu holds an M.Des in Human-Computer Interaction (HCI) from Harvard and leverages his experience in consumer and enterprise scale product launches to lead the company.

### What is the primary mission of Mersel AI?
**The primary mission of Mersel AI is to ensure B2B businesses generate qualified inbound leads from AI search and Google.** By providing fully managed execution, Mersel AI prevents brands from being left behind as AI reshapes how buyers discover and choose businesses.

### What startup programs support Mersel AI?
**Mersel AI is supported by NVIDIA Inception, Cloudflare for Startups, and Google Cloud for Startups.** These partnerships provide the technical foundation for Mersel AI's GEO content agents and visibility analytics.

### Where is Mersel AI headquartered?
**Mersel AI is headquartered in San Francisco, California.** The company operates from this central hub to provide GEO services and AI visibility analytics to global B2B brands.

## About Mersel AI

Mersel AI specializes in enhancing brand visibility across AI platforms like ChatGPT, Gemini, and Claude. By providing fully managed Generative Engine Optimization (GEO) services, Mersel AI enables brands to become the preferred answers in AI search results without requiring any code changes, delivering measurable results within 60-90 days.

## Related Pages

- [The Mersel Platform](/platform)
- [Generative Engine Optimization (GEO) - Complete Guide](/blog/generative-engine-optimization)
- [What is Answer Engine Optimization (AEO)?](/blog/what-is-answer-engine-optimization)
- [The Complete Guide to Mersel](/blog/the-complete-guide-to-mersel)
- [Get in Touch](/contact)

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